SHOP LIKE AN INSIDER
BECAUSE LIFE'S TOO SHORT TO SHOP LIKE A TOURIST

A Step Beyond Shopping

What if your next shopping trip wasn’t just about buying clothes but uncovering hidden stories?

CBF isn’t just a shopping service—it’s your exclusive pass to the world’s most coveted fashion destinations. Explore hidden boutiques, meet visionary designers, and shop like a true insider.

Meet Your Cool Best Friend

Founded by Sheri Radel Rosenberg, a fashion editor and self-proclaimed professional treasure hunter, Cool Best Friend is here to shake up how we shop.

Consider us your stylish spirit guide to NYC’s best-kept secrets.

Shop LIKE A VIP

Say goodbye to ordinary. CBF is not your average shopping service—it’s your exclusive backstage pass to the world’s most coveted fashion destinations.

Discover hidden gems you’d never find on your own. Explore luxurious boutiques that radiate sophistication. Meet local designers whose creations are ahead of the curve, often before they even hit the runway.

This isn’t just shopping—it’s a cultural adventure.
Are you ready to elevate your style journey?

Services

Personalized Shopping, Maximum Fun

From budget-friendly gems to luxury splurges, we offer curated shopping experiences at every price point—because great style isn’t one-size-fits-all.

Exclusivity

Bespoke Shopping Tours

Like a VIP treasure hunt for your wardrobe. We craft personalized itineraries that match your style and passions, giving you insider access to the best boutiques, quirky concept stores, and hidden-gem vintage spots.

Access

Insider Events

Meet designers, snag exclusive pieces at trunk shows, or host a private shopping soiree that’ll have your friends talking for weeks.

Privileges

Membership Program

Join the club for perks like seasonal trend insights, early access booking, and discounts with our boutique besties.

Curated

Themed Experiences

Craving something specific? Dive into curated tours like “Sustainable Chic” (eco-fashion that’s as kind to the planet as it is to your closet), “The Luxe Loop” (because diamonds are a girl’s best friend), or “Local Legends” (discover those under-the-radar designers before they’re on everyone’s lips).

Personalized

Digital Style Concierge

Let’s chat about your style goals and curate a shopping plan tailored to perfection—no bad fits here.

Our Social Networks

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